Iconic music executive and Mavin Records founder Don Jazzy has officially unveiled the label’s latest addition, the vibrant singer-songwriter CupidSZN, marking the first major artist signing since Lifesize Teddy in 2023. This move signals a bold new chapter for the Grammy-nominated powerhouse, renowned for launching global Afrobeats sensations like Rema and Ayra Starr.
Announced via a high-energy video reveal on social media, CupidSZN – whose real name is Oluwatobiloba Oladapo – joins an elite roster that includes Ladipoe, Johnny Drille, Boy Spyce, and Bayanni. Don Jazzy, celebrating the 13th anniversary of Mavin Records this year, shared his excitement:
“CupidSZN is Don Jazzy’s newest Mavin! His energy, work ethic, and that undeniable talent? It’s the kind of fire we’ve been waiting for. Welcome to the family, king – let’s take over the world.”
The 22-year-old Benin City native, who relocated to Lagos in 2023 with his family’s full support after overcoming initial parental skepticism, has already captivated audiences with his debut EP, Myth eRA, released just days ago. The project features flirtatious, hook-driven tracks like “Tuka Tuka,” blending Afropop, R&B, and playful lyricism over infectious beats. With over 675,000 monthly listeners on Spotify, CupidSZN’s rise from bedroom producer to label star embodies Mavin’s legacy of nurturing raw talent into international forces.
CupidSZN reflected on the milestone:
“Signing with Mavin feels like destiny. Don Jazzy believed in my vision when others were still figuring it out. This EP is just the start – thank you to my family, fans, and the Mavin squad for the love.”
Under Mavin’s global distribution via Universal Music Group, Myth eRA is available now on all streaming platforms. CupidSZN is set to embark on promotional tours and collaborations, with whispers of features alongside label heavyweights already buzzing online. Fans have flooded X with #CupidSZNxMavin, hailing the signing as a “game-changer” for the next wave of Afrobeats.
Mavin Records continues to dominate as Africa’s premier label, with recent successes including Ayra Starr’s The Year I Turned 21 and Rema’s HEIS EP, both cementing the imprint’s role in the genre’s worldwide explosion.
About CupidSZN
Oluwatobiloba Oladapo, aka CupidSZN, is a Nigerian singer-songwriter whose genre-blending sound fuses Afropop with R&B and romantic storytelling. His debut EP Myth eRA marks his explosive entry into the music scene.
About Mavin Records
Founded in 2012 by Don Jazzy, Mavin Records is a trailblazing Nigerian label that has propelled Afrobeats to global stardom. Home to multi-platinum artists and backed by Universal Music Group, Mavin champions innovation, community, and unbreakable hits.
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