Tacha Bags Two Guinness World Records in Epic Makeup Marathon: First Nigerian to Shatter Barriers with 144 Transformations in 24 Hours, as Naija Cheers ‘Go Girl!’

 In a dazzling display of grit, glamour, and groundbreaking hustle, Nigerian media mogul, entrepreneur, and beauty icon Anita Natacha Akide—affectionately known as Tacha—has officially clinched two Guinness World Records, becoming the first Nigerian to bag dual titles in a single feat. The former Big Brother Naija sensation transformed 82 faces in eight hours and an astonishing 144 in 24 hours during her high-stakes attempt at the Tacha Beauty Festival, eclipsing the previous global benchmarks and igniting a nationwide frenzy of pride and celebration. From Lagos streets to social media feeds, Nigeria is erupting with cries of “Go Girl!” as Tacha cements her legacy as a force of unapologetic Black girl magic.

The record-shattering marathon unfolded on October 11, 2025, at the John Randle Centre for Yorùbá Culture & History in Lagos, where Tacha—armed with brushes, palettes, and unbreakable determination—powered through a 24-hour gauntlet behind a glass-walled station. Each makeover, meticulously documented for verification, included full foundation, concealer, blush, dual eyeshadows, mascara, lip liner and gloss, finishing powder, and sculpted brows, all while battling power flickers, swollen feet, and the raw endurance of non-stop creation. Surpassing Sierra Leone’s Mary Yongai’s prior mark of 111 in 24 hours by over 30 transformations, Tacha didn’t just break records—she redefined what’s possible for African women in beauty and beyond.

“Grace is loud! The world sees the headline, but God and I know the trenches: sleepless nights, generator hum, prayers at 3 AM, swollen feet, shaky hands, and grace that does not lie,” Tacha shared in an emotional Instagram video, tears streaming as she hugged her team. “First Nigerian to break two records at a go. God did it, my messiah did it—my mummy in HEAVEN!!” Her journey, sparked by a January 2025 vow to conquer the Guinness annals, was a heartfelt tribute to her late mother and a bold elevation of Nigeria’s beauty industry onto the global stage. “It always makes sense to carry your country along. At this point, I’m putting the Nigerian beauty industry on a freaking global map,” she declared during the festival.

Guinness World Records confirmed the dual triumphs today via an electrifying X post: “Congratulations to @Symply_Tacha who set TWO new @GWR titles for the most cosmetic makeovers in eight hours AND 24 hours 💅.” The announcement sent shockwaves across the diaspora, with Tacha’s post racking up millions of views, likes, and shares in hours. Fellow BBNaija alum Mercy Eke, once a rival turned cheerleader, led the charge: “I can’t wait for the big announcement, my baby, you deserve it!” Icons like Tiwa Savage and AY Makun flooded timelines with fire emojis and “Go Girl!” anthems, while #TachaGWR trended No. 1 nationwide, blending raw emotion with triumphant vibes.

This isn’t Tacha’s first rodeo in trailblazing—from her explosive BBNaija Pepper Dem exit in 2019 to building a beauty empire with her eponymous line and hosting sold-out festivals—Tacha embodies the hustle of a generation unafraid to dream dangerously. The Tacha Beauty Festival, a three-day extravaganza from October 10-12 fusing culture, creativity, and community, drew hundreds of models, influencers, and everyday Lagosians, turning a cultural hub into a pulsating epicenter of empowerment.

As Tacha eyes expansions for her brand and more record-breaking adventures, one thing’s clear: she’s not just making history—she’s making it beautiful. “The idea of daring to be different drove me. Makeup has always been more than beauty; it’s my safe space, my expression,” she told Guinness. Nigeria—and the world—agrees: Tacha’s grace is indeed loud, and we’re all screaming right along with her.